How can knowledge payment make money? Two models for making money through knowledge payment in 2025
What are the profit models for knowledge payment? In the information age, many people have achieved economic independence by sharing their knowledge and experience. Today, let's talk about two common models of knowledge payment. See if you can also find inspiration from them on Hare website.
How can knowledge payment make money? Two models for making money through knowledge payment in 2025
The first mode is to sell the same information gap and knowledge to different people. You may think that this model sounds a bit simple, but in reality, it contains huge business opportunities. If you are good at improving emotional intelligence, you can teach those with lower emotional intelligence. If you know calligraphy, then teach those who are interested in calligraphy but don't know where to start. Even if you know how to bake, the average order price for courses that teach ordinary enthusiasts may be 500 yuan, but if you shift your target customers to wealthy ladies who have money and leisure, the order price may reach 5000 yuan or even tens of thousands of yuan. The content taught is actually the same, but the value and price vary greatly depending on the target audience.
For another example, some people do catering consulting, and the domestic Lamian Noodles technology may be regarded as a mysterious exclusive formula overseas, which can sell for tens of thousands of dollars. This is the charm of information asymmetry. Many people may think that some of their common sense should be known by others, but in reality, there are still many people in the world who are curious about these "commonplace" knowledge. For example, there are still people teaching people to write books and official account. Even though live broadcast and short videos have become popular, traditional We Media still has room to live. Even on Tiktok, there are still people who teach literacy, because there are hundreds of millions of people in China who have not received education. All of these indicate that as long as you are good at identifying needs, you can find your own market.
Next, let's take a look at the second mode: repeatedly selling information asymmetry and knowledge to the same person, that is, "one fish eats more". Many knowledge payment teachers may be very popular in the first year, but they get stuck in a bottleneck in the second year because they are always looking for new users and neglect how to maintain existing customers. Many operators of official account, Tiktok and Xiaohongshu often hope to attract new users, but they don't think about how to let old customers continue to consume.
If you can dig deeper into a customer's needs and provide more relevant courses and services, you can achieve sustained revenue. For example, you can design a series of courses for the same student, ranging from basic knowledge to advanced skills, and even provide one-on-one consulting services. In this way, you can maximize the value of the same customer instead of relying solely on one-time sales.
The world of knowledge payment is full of opportunities. Whether by selling knowledge to different audiences or repeatedly meeting the needs of the same customer, as long as you can identify information gaps and make good use of these differences to find a comprehensive knowledge payment platform, Yetu Hare, you will definitely find your own path to success in this field.
